The Business of Art

Asia's largest ever Andy Warhol exhibition, Andy Warhol: 15 minutes Eternal is now touring Singapore and Hong Kong. Curated by the Andy Warhol Museum in Pittsburgh, the exhibit features 300 works by the hugely influential artist.

In the early 1970s Andy Warhol famously said, “Good business is the best art.” Art has long been a business but the art world is often suspicious of artists who appear motivated primarily by profit. What is the delicate balance between artist and commerce? The market is not simply about buying and selling, it is an important media platform. Can an artist build a legacy today without successful sales? And how important is fame? Working in series is often a good way for an artist’s work to become internationally recognisable and feed global demand. Is there an ideal number of works when it comes to sales and credibility?

The Economist will host an exclusive evening with art-enthused readers of The Economist and Intelligent Life to examine the issues raised by the life and work of Andy Warhol. The event will include a briefing on Asia’s art market from The Economist and a panel discussion with contemporary-art experts: Sarah Thornton, Eric Shiner and Eric Chang. Guests will also be given a guided tour of the exhibition, led by a curator from The Andy Warhol Museum.

BY INVITATION ONLY - An audience of 80-100 C-level executives and readers of The Economist will be invited to attend this exclusive gathering, along with key members of the media.

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